Tools of the Trade
Sales Support Assessment Guide
ITSMA Marketing Framework
Top Ten Tips: Selling Business Value
Top Template: Value Propositions
Professional Development
ABM Introduction: Online Training Program
May 5, 12, and 19, 2015
ABM Certification:
North America
Professional Diploma in Marketing
Services Marketing Skills Assessment
Insight Sessions
“ITSMA’s workshop structure and content were excellent… Everyone was open, friendly, and shared a tremendous amount of experience and insight.”
– Mark Middlekamp
Director, Corporate Marketing, Convergys
ABM Certification

ClassroomITSMA is now offering ABM Certification in Europe and North America

You want your people to serve your company to the best of their ability. Employee training, particularly in the challenging areas of marketing and selling services and solutions, is a sure-fire way to reap business benefits such as increased employee productivity and morale, reduced turnover, and higher customer satisfaction.

ITSMA’s research-based sales and marketing training courses leverage our cutting-edge, best practice research with the world’s leading technology and professional services firms. You and your team will come out of our custom training courses and public workshops with specific, personal, and action-oriented goals for improving performance on the job.

All ITSMA programs encourage a high level of discussion, peer sharing, and reflection. Our highly experienced, expert instructors lead and facilitate your interaction with colleagues and industry peers who are wrestling with the exact same marketing and sales issues you face. Read more about our Marketing and Sales Training Programs.

To discuss your specific training needs, please contact us at +1-781-862-8500, or

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