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  • Clay Christensen: Lessons Learned in Marketing and in Life From the Father of Disruption Innovation

    Professor Christensen was intrigued by the question, “What is it that kills successful companies?” If you look at business history, he mused, almost every company that at one point was widely regarded as unassailably successful is, just a few short decades later, either in the middle of the pack or at the bottom of the heap. Why is this? After studying the phenomenon, Christensen reached the odd conclusion that it is actually the paradigms of good management that were taught at the Harvard Business School that sowed the seeds of every company’s ultimate demise. In other words, “If you’re wildly successful, you’re doomed.”

    by Dave Munn February 4, 2020 Read more

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