Charles Doyle

Dr. Charles Doyle

Senior Advisor, ITSMA

Dr. Charles Doyle is a global Chief Marketing Officer, an international business consultant, a strategy advisor, and board-level independent director. He specializes in brand, marketing, and communications strategy. With over 35 years of experience working in international companies in the USA, Europe, and Asia, Charles has worked in professional services and business-to-business marketing across multiple sectors and industries.

Charles is the former Global Chief Marketing and Communications Officer at JLL, the international commercial real estate company. Previously, he was the Global Chief Marketing and Business Development Officer at Clifford Chance, one of the world’s larger law firms. He also served as the divisional CMO at Accenture, one of the world’s largest professional services companies, where he had led global brand development, service line marketing, and industry sector marketing. Charles has also held international marketing, business development, and strategy executive positions for BT, Fujitsu Services, and the UK Atomic Energy Authority.

Currently, Charles is a Senior Advisor for ITSMA and an Executive Advisor for both the VIM Group, an international brand asset management and development company, and Emperor, a stakeholder communications agency. At ITSMA, Charles provides strategic counsel to ITSMA leadership on global expansion, new offerings, and points of view on marketing’s increasing role. He also leads or participates in ITSMA member meetings and events, advisory and consulting projects, and training sessions. 

A published writer and conference speaker, Charles is the author of the widely acclaimed Oxford Dictionary of Marketing which is now in its 4th international edition.

 

 

ITSMA HOT TOPICS!

ITSMA HOT TOPICS!

Account-Based Marketing Brand & Reputation Buyer Personas Customer Success Thought Leadership