Momentum ITSMA, the leadership community for B2B services and solutions marketing in the connected economy, today launches the 2019 Marketing Excellence Awards program. The program honors standout performance in seven strategic and critical aspects of B2B marketing.
“As B2B firms continue along their transformation journeys, marketing leaders are taking dramatic steps to expand their roles for digital-era business leadership. The most effective marketing organizations have stepped up their efforts to drive new market opportunities, strengthen brand loyalty, and deepen the most important client and influencer relationships,” said Dave Munn, President and CEO of Momentum ITSMA. “This year’s Marketing Excellence Awards program highlights seven key focus areas for B2B marketers as they transform their own organizations to drive standout business results in the connected economy.”
The Awards Program, now in its twenty-second year, recognizes programs that demonstrate deep market insight, innovative marketing approaches, and substantial business impact with high value services and solutions. Last year’s winners included: Avanade, Capgemini, Cisco Systems, Cognizant, HCL Technologies, Hexaware Technologies, HP Inc., IBM, InfinityQS International, Larsen & Toubro Infotech, Microsoft, NTT DATA, Perficient Digital (formerly Stone Temple), SAP, Snowflake, SPR, Tata Communications, and Vodafone.
The deadline for submissions is May 10, 2019.