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| “ITSMA is clearly the thought leader when it comes
to solutions. This is a big issue for Lucent, and we're
always looking for new ideas and best practices. ITSMA's
research, events, and even their newsletter are great sources
for inspiration and recommendations on how companies can
move to a solutions focus.” |
| – John Giere, Chief Marketing Officer,
Alcatel-Lucent |
The way customers evaluate, select, and buy solutions has changed. Today's customers are proactive, and they're demanding that providers deliver real business value.
To achieve this, IT companies are working overtime to integrate
products, services, and business process knowledge in a more
compelling approach to the market. In other words, they're shifting
to solutions.
Making the solutions transition
ITSMA's research-based approach to solutions looks at the whole
picture, providing strategic guidance, best practice insight,
and hands-on support to companies committed to becoming a true
solutions provider. We work with companies on every aspect of
the transition, including:
- Developing New Solutions
- Generating Solutions Demand
- Enabling Solutions Sales
- Building a Solutions Organization
- Measuring Solutions Success
For more information on how we can help you meet the solutions
challenge, contact Ajit Maira at +1-781-862-8500, ext. 145, or amaira@itsma.com. |