ITSMA Marketing Framework

This document is available free of charge
  • Author(s) Julie Schwartz
  • Published January 11, 2010
  • 4 Pages
  • Category
  • Type Member Research
  • 4 Pages
  • .PDF Format

The new ITSMA Marketing Framework explains the four processes necessary for marketing to help drive business results and highlights the three foundations of marketing that cut across all processes and all stages of the buying process. Has your organization developed the necessary expertise in all the key marketing processes? Find out!

Go to the Marketing Framework

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ITSMA HOT TOPICS!

ITSMA HOT TOPICS!

Account Based Marketing Branding & Reputation Buyer Personas Customer Success Thought Leadership