Comments on: The Path to Better Marketing Results http://www.itsma.com/research/2012-marketing-performance-path-to-better-marketing-results/ Marketing and sales insight, business results Wed, 22 May 2013 10:21:45 +0000 hourly 1 http://wordpress.org/?v=3.5 By: Take the First Step to Improve Your Marketing PerformanceB2B Services Marketing http://www.itsma.com/research/2012-marketing-performance-path-to-better-marketing-results/comment-page-1/#comment-26153 Take the First Step to Improve Your Marketing PerformanceB2B Services Marketing Fri, 12 Oct 2012 15:34:39 +0000 http://www.itsma.com/?p=10024#comment-26153 [...] organization’s ability to measure and manage performance, what would it be? According to the ITSMA/VEM Marketing Performance Management Survey, alignment is the secret [...]

]]> By: Jeanne Brown http://www.itsma.com/research/2012-marketing-performance-path-to-better-marketing-results/comment-page-1/#comment-26137 Jeanne Brown Tue, 25 Sep 2012 14:40:40 +0000 http://www.itsma.com/?p=10024#comment-26137 Thank you for your comment. Our abbreviated summary and our executive summary are available at no cost, although you do have to register to receive the executive summary. Here’s a link to those reports: http://www.itsma.com/2012-marketing-performance-management-survey-summary/.

ITSMA is a membership-based research organization and one of the benefits of membership is unlimited access to most of our research. Here is a link to our member benefits: http://www.itsma.com/members/member-benefits/.

Please let me know if you’d like more information on membership.

–Jeanne Brown
Senior Manager, Member Communications & Community
jbrown@itsma.com

]]> By: Managed IT services http://www.itsma.com/research/2012-marketing-performance-path-to-better-marketing-results/comment-page-1/#comment-26126 Managed IT services Fri, 21 Sep 2012 17:25:09 +0000 http://www.itsma.com/?p=10024#comment-26126 Very good! but the report should be available for everybody.

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