Members take advantage of ITSMA to address today’s most urgent marketing challenges, including: generating demand in a slow-growth market, sharpening value propositions for skeptical customers, increasing sales productivity, building brand differentiation, and measuring marketing results.

Our members include such industry leaders as Cisco, EMC, Fujitsu, Hewlett-Packard, IBM, Infosys, and Microsoft, among many others.

As a membership organization, ITSMA brings together the world’s leading technology and professional services firms to advance the state of the art in marketing and selling services and solutions.