“ITSMA is clearly the thought leader when it comes to solutions. This is a big issue for Lucent, and we’re always looking for new ideas and best practices. ITSMA’s research, events, and even their newsletter are great sources for inspiration and recommendations on how companies can move to a solutions focus.”—John Giere, Chief Marketing Officer, Alcatel-Lucent

The way customers evaluate, select, and buy solutions has changed. Today’s customers are proactive, and they’re demanding that providers deliver real business value.

To achieve this, IT companies are working overtime to integrate products, services, and business process knowledge in a more compelling approach to the market. In other words, they’re shifting to solutions.

Making the solutions transition

ITSMA’s research-based approach to solutions looks at the whole picture, providing strategic guidance, best practice insight, and hands-on support to companies committed to becoming a true solutions provider. We work with companies on every aspect of the transition, including:

• Developing New Solutions
• Generating Solutions Demand
• Enabling Solutions Sales
• Building a Solutions Organization
• Measuring Solutions Success

For more information on how we can help you meet the solutions challenge, contact us at +1-781-862-8500, or info@itsma.com.