Solutions Roadmap Assessment

You know the value of including solutions as part of your portfolio. You’ve taken steps to shift to a more customer-centric business model. Now you want to know how far you’ve come and what you need to do to get over that next hurdle.

At ITSMA, we know what you’re going through. We understand what it takes to effectively build, market, and sell solutions. And we know that becoming a true solutions provider is no walk in the park.

Typical challenges companies face include:

Defining a consistent definition and taxonomy that can be used across the organization
Determining roles and responsibilities across all groups in the firm – from marketing and sales to operations, HR, finance, R&D, product development, and others
Collaboratively developing new go-to-market strategies
Assisting the sales force as they shift from transactional selling to consultative selling
Establishing and implementing a solutions measurement system

And the biggest challenge of all is coming to a consensus – across the enterprise – about where you are on the road to solutions, the most pressing issues you face, and exactly what your next steps should be.

The ITSMA Solutions Roadmap Assessment is designed to help companies identify how they can markedly improve their ability to market, sell, and deliver solutions. Based on exhaustive research and input from many leaders in the field, this assessment is a critical next step for companies that are committed to kicking their solutions business up a notch.

What does the assessment entail? ITSMA will:

Interview your top decision makers to gain their perspectives, concerns, and vision for solutions within your organization.
Conduct an in-depth Solutions Assessment survey with key company stakeholders, compile and analyze the results, and deliver them to you in an easily-digestible, meaningful way.
Benchmark your company against our database of over 50 technology companies, showing you where you stand in relation to other industry leaders.
Conduct an in-depth, focused “peer review” comparing your results with those of 3-5 similar companies.
Conduct a workshop to help you identify critical areas of misalignment within your company as well as the most important next steps in strengthening your solutions goals, objectives, and capabilities. The workshop will also highlight potential organizational improvements needed to strengthen future initiatives.

Assessment Benefits:

Getting a clear idea of where you stand in your solutions transformation is essential to making progress. ITSMA’s Solutions Roadmap Assessment will accelerate your transition by clarifying the most important next steps and the key hurdles you need to overcome in order to make them.

You and your colleagues will come away with:

Consensus! You’ll be on the same page with other key stakeholders about what a solutions business looks like, how that can help you and your customers to grow, and what your solutions goals should be
A clear and agreed understanding of the solutions development stage you’re at
A precise picture of your company’s organizational strengths and weaknesses as they relate to solutions capabilities and initiatives
An opportunity to address the identified issues and work towards better alignment
A checklist of specific, urgent actions you need to take to move to the next stage of the Roadmap

For more information and to schedule an assessment, contact us at +1-781-862-8500, or send an email to info@itsma.com.

For more information on the ITSMA Solutions Roadmap, visit http://www.itsma.com/insight/solutions-roadmap/

ITSMA specializes in helping companies market and sell services and solutions. As part of our annual client program we work with the world's leading technology, communications, and professional services firms to generate new business, strengthen customer loyalty, and increase brand differentiation. Through research, consulting, training, and community we provide the insight companies need to improve marketing impact, sales performance, and business results. ITSMA is based in Lexington, Massachusetts, and has offices in the United States, the United Kingdom, and Japan. Learn more at www.itsma.com.