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ITSMA’s Solutions Council

ITSMA’s Solutions Council is comprised of senior-level executives who have significant influence over their companies’ solutions businesses. It is a peer network designed to raise the bar for developing, marketing, and selling integrated, technology-based solutions through best practice knowledge sharing and research.

Solution: A solution is a combination of products and/or services with intellectual capital, focused on a particular customer problem and driving measurable business value to customers. (Adopted by ITSMA’s Solutions Council as of April 2006)

Collectively, the Solutions Council:

Sponsors a body of research on solutions benchmarking, best practices, and buyer wants and needs
Sets industry standards on selected solutions practices and issues

The Council is limited to 25 members. Membership is by invitation only. If you are interested in participating on the Council, please contact Tammy Ribaudo at +1-781-862-8500, Ext. 143, or tribaudo@itsma.com.

Solutions Council members are:

Employed at an ITSMA member company
Senior-level executives with significant influence over the solutions portfolio and/or solutions marketing
Passionate about improving their companies’ ability to develop, market, and sell solutions

“There are few external activities that I have either the time for or can justify professionally, but ITSMA’s Solutions Council is the exception. The Council examines the solutions-related issues that matter to me and to my company in an open and thought provoking format. Gaining understanding from peers across the industry is invaluable.”
—Brigid Quinn, GSO Global Portfolio Director, CSC

Participating Companies:

Alcatel-Lucent
Avaya
BT
Cognizant Technology Solutions
CSC
Diebold
EMC

Ericsson
Hewlett-Packard
Northrop Grumman Information Technology
Pitney Bowes
SAP
Symantec

ITSMA specializes in helping companies market and sell services and solutions more effectively. We work with the world's leading technology, communications, and professional services providers to generate increased demand, strengthen customer relationships, and improve brand differentiation. ITSMA annual program clients include business leaders such as Avaya, BT, Cisco, Deloitte, Hewlett-Packard, IBM, Microsoft, and Tata Consultancy Services, among others. Our comprehensive research, consulting, and training on topics including ITSMA Account-Based Marketing℠, Brand Positioning, and Solutions Development provide the insight and experience companies need to improve business results. ITSMA is based near Boston, and has offices in London and Tokyo. Learn more at www.itsma.com.

Phone: 1-888-ITSMA92 (Outside the U.S. +1-781-862-8500)