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Friday, September 28th, 2012

Can You Predict the Future?

By Julie Schwartz

 

ITSMA is excited to invite you to experience our “stock market-like” research tool, called Huunu, which we are using in partnership with Consensus Point to capture your insight on the future of marketing. The gaming techniques enable you to invest in your answers based on your level of confidence. Unlike a traditional survey, you only answer the questions when you have knowledge. The “Leader board” keeps track of your ability to predict the wisdom of the crowd.

Predict the futureYou could be the winner of a donation to the charity of your choice and will receive a free copy of our research report. You will also have the chance to get first-hand experience using an innovative, new market research approach based on crowdsourcing and gamification.

Prize winners will choose the charity of their choice and receive a donation in their names.

  • 1st Place – $100 Donation
  • 2nd Place – $50 Donation
  • 3rd Place – $25 Donation

Everyone who participates will receive a copy of the research report. In addition, the results of the research will be presented at the ITSMA Annual Conference: Marketing’s New Value Proposition in Cambridge, MA on October 30-31, 2012.

To play, you need your own URL, so if you are interested in playing, please contact Ashley Turcotte at aturcotte@itsma.com.

The game will only be available for a limited time. The sooner you start playing, the greater your opportunity to win. So trade wisely and let the games begin!

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ITSMA specializes in helping companies market and sell services and solutions more effectively. We work with the world's leading technology, communications, and professional services providers to generate increased demand, strengthen customer relationships, and improve brand differentiation.ITSMA annual program clients include business leaders such as AT&T, Cisco, Deloitte, EMC, Fujitsu, Hewlett-Packard, IBM, Microsoft, SAP, and Tata Consultancy Services, among others. Our comprehensive research, consulting, and training on topics including ITSMA Account Based Marketing℠, Brand Positioning, and Solutions Development provide the insight and experience companies need to improve business results. ITSMA is based near Boston, and has offices in London, Mumbai, and Tokyo. Learn more at www.itsma.com.

 

 

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