Top Reasons to Join ITSMA

1. Tap into the collective experience of our members, which include the top technology and professional services firms in the world. “The networking opportunity far exceeded my expectations. Everyone is open, friendly, and willing to share experience and insight.”

—Mark Middlekamp, Director, Corporate Marketing, Convergys

2. Receive guidance from our team of services and solutions marketing experts.

“The ITSMA project team was smart, experienced, challenging, and supportive. They helped us prioritize and get to heart of the issue. They gave us a great roadmap for moving forward and added a great deal of value, helping to ensure the project’s success.”

—John Ahlman, Manager, Integrated Marketing, Xerox Global Services

3. Receive the objective, third-party validation you need to know that your programs are on the right track.

“Your online briefing has given this marketing communications specialist a fuller understanding of those factors contributing to my internal marketing clients’ decisions and plans. Consequently I’ll be much better able to provide them the support they deserve.”

—Lori Gardner, Marketing Services Manager, Unisys

Learn more about the benefits of membership:

Corporate Membership Corporate Membership Application PDF (0.2MB)
Associate Membership Associate Membership Application PDF (0.2MB)

ITSMA specializes in helping companies market and sell services and solutions. As part of our annual client program we work with the world's leading technology, communications, and professional services firms to generate new business, strengthen customer loyalty, and increase brand differentiation. Through research, consulting, training, and community we provide the insight companies need to improve marketing impact, sales performance, and business results. ITSMA is based in Lexington, Massachusetts, and has offices in the United States, the United Kingdom, and Japan. Learn more at www.itsma.com.