ITSMA has established a network of Preferred Partners who leverage ITSMA’s insights and methodologies to deliver consulting and training to our members and clients. ITSMA’s Preferred Partners have deep experience in a wide range of marketing and sales disciplines and work closely with ITSMA experts to provide the right blend of knowledge and skills. They bring valuable insight, know-how, and new thinking to projects of all kinds.
ITSMA specializes in helping companies market and sell services and solutions. As part of our annual client program we work with the world's leading technology, communications, and professional services firms to generate new business, strengthen customer loyalty, and increase brand differentiation. Through research, consulting, training, and community we provide the insight companies need to improve marketing impact, sales performance, and business results. ITSMA is based in Lexington, Massachusetts, and has offices in the United States, the United Kingdom, India, and Japan. Learn more at www.itsma.com.
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