Job Opportunities

ITSMA Associate Director, Research and Thought Leadership

ITSMA (IT Services Marketing Association) is the leading membership-based community for B2B marketing executives in professional services and technology companies. ITSMA’s current members include business leaders such as AT&T, Capgemini, Cisco, Cognizant, Deloitte, EMC, Fujitsu, HP, IBM, Microsoft, Oracle, SAP, Siemens, and Tata Consultancy Services, among others. Our research, consulting, and training cover topics such as Social Media, Thought Leadership Marketing, Account-Based Marketing, Brand Positioning, Loyalty and Net Promoter, Lead Generation and Nurturing, Sales Enablement, and Solutions Marketing.

Since 1994, ITSMA has become an indispensable resource to marketing leaders and their organizations by:

Advancing marketing practices and the impact marketing can have on business success
Helping B2B marketers set their priorities to improve business impact and results
Identifying trends and emerging opportunities through research
Facilitating a vibrant leadership community of marketing peers for collaborative learning and benchmarking
Providing professional development and leadership development guidance

Job Description:

Do you love to write?

Do you enjoy thinking strategically and drawing insights from multiple input sources?

Do you want to be part of a thriving community of the best and brightest B2B marketers?

Do you want to be the go-to expert?

As ITSMA’s Associate Director of Research and Thought Leadership, you will help define and grow the business by developing and packaging compelling research on marketing and sales trends, solutions, and technology industry issues. You will work closely with ITSMA’s leadership team, senior executives on ITSMA’s executive councils, ITSMA business partners, and subject matter experts, conducting research and communicating your insights in written reports, presentations, and member interactions.

Responsibilities:

Provide research and analysis to support the creation of thought leadership and point of view reports, white papers, articles, blog posts, tweets, and presentations.
Co-develop and write membership deliverables such as reports, white papers, articles, and presentations in a variety of different media including print and electronic digital channels.
Work independently or part of a team to provide research and (re)packaged written insights in response to requests from internal ITSMA staff.
Support ITSMA executive council communities through the execution of annual research projects, and writing meeting summaries and other council deliverables.
Interview key stakeholders and subject matter experts to develop input for thought leadership and written deliverables.
Build collaborative relationships with ITSMA staff and members.
Promote the sharing of knowledge throughout ITSMA and the membership community.
Assist member engagement managers in providing proactive support to members and developing new business.
Ensures a high level of member satisfaction through the provision of a quality member experience, subject matter expertise, and advisory services.

Required Skills:

Outstanding writing skills
Demonstrated versatility in writing formats, including articles, research reports, point of view papers, summaries, abstracts, blog posts, tweets, and so forth
Ability to translate data into meaningful information and marketing recommendations
Strong interviewing and research skills
Social media savvy
Team player
Ability to multitask and manage complex projects
Highly organized and detail oriented
Good interpersonal and presentation skills
Passionate about providing excellent client service

Qualifications:

5 to 10 years experience in a related field such as: marketing, market research, communications, consulting, strategic planning, journalism, or business analysis, preferably in the technology industry
BA/BS required; Advanced degree preferred

ITSMA is headquartered in Lexington, MA and maintains a modern, comfortable office with a business casual culture. We offer a full range of benefits including 100% paid health and dental insurance, life and disability insurances, 401(k) and Section 125 Plans.

If you would like to apply for this position, please forward your resume, with cover letter and salary requirements, to HR@itsma.com. Submissions from third party recruiters will not be accepted.

ITSMA specializes in helping companies market and sell services and solutions. As part of our annual client program we work with the world's leading technology, communications, and professional services firms to generate new business, strengthen customer loyalty, and increase brand differentiation. Through research, consulting, training, and community we provide the insight companies need to improve marketing impact, sales performance, and business results. ITSMA is based in Lexington, Massachusetts, and has offices in the United States, the United Kingdom, and Japan. Learn more at www.itsma.com.