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All ITSMA Field Marketing Documents     

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Lead Generation High Performers: Lessons from the Best
Document Type: Online Briefing        
Pub. Date: April 5, 2011        Ref. Number:  OLB110322

Globalizing Marketing: How to Sync Headquarters and Field Marketing
Document Type: Viewpoint        
Pub. Date: May 14, 2010        Ref. Number:  V0051

Best Practices in Field Marketing: Case Studies from Six Industry Leaders
Document Type: Update         
Pub. Date: July 31, 2001        Ref. Number:  U0034

Getting Close to the Customer: Adventures in Field Marketing
Document Type: Online Briefing         
Pub. Date: June 19, 2001        Ref. Number:  OLB061901

 


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