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Latest Issue: Permission to Use Social Media?; Marketing to Reduce the Cost Per Order Dollar; Strategic Marketing and the Portfolio Management Process; and more
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Commentary
Have You Given Your Employees Permission to Use Social Media? (04/09)
It’s Time to Rethink Thought Leadership (03/09)
The Best Way to Qualify Leads: Have Them Do It Themselves (02/09)
Why Our Customers Aren’t Listening to Us (01/09)
News from ITSMA
ITSMA Launches 12th Annual Marketing Excellence Awards Program (03/11/09)
New Study Finds that Professional Services Firms Can Stand Apart in a Down Market by Delivering Fast Results and Reducing Client Costs (01/29/09)
ITSMA Honors Winners of 2008 Marketing Excellence Awards (11/05/08)
ITSMA Announces 2008 Marketing Excellence Awards Finalists (09/26/08)

 

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